Location

USA

Industry

Legal

Environment

Next.js, Nest.js

Services

CRM and Event Management

NELC CRM
Custom CRM for Membership & Event Management

ABOUT THE PROJECT

The National Employment Law Council (NELC) is a U.S.-based professional organization dedicated to supporting labor and employment law professionals through conferences, educational programs, networking events, and member services. As the organization continued to grow, it required a centralized and scalable platform to efficiently manage memberships, event registrations, payments, communications, and administrative operations. Our team developed a custom CRM solution tailored to its unique workflows, enabling the organization to streamline daily operations, improve member management, and automate repetitive business processes.

BACKGROUND

Before this project, the organization relied on a subscription-based membership management platform that involved high recurring costs while offering limited flexibility to support its evolving business requirements. Several critical processes including membership renewals, eligibility verification, event management, and member communications still required manual effort, resulting in increased administrative workload. To overcome these challenges, we designed and implemented a custom CRM that centralized all operations into a single platform, introduced intelligent workflow automation, integrated payment and email systems, and provided a scalable solution capable of supporting the organization's future growth.

Key Challenges

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    Understanding Complex Membership Rules
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    Building a Scalable Membership Architecture
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    Multi-Tier Event Registration
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    Payment Integration & Synchronization
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    Workflow Automation
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    Centralizing Disconnected Processes
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    Data Migration
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    Role-Based Access Control

Solution We Provided

Centralized Membership Management

Centralized Membership Management

We developed a complete membership lifecycle management system that enables administrators to manage applications, approvals, renewals, eligibility, and member records from a single dashboard.

Workflow Automation

Workflow Automation

To eliminate repetitive administrative work, we automated key business processes.

Event & Conference Management

Event & Conference Management

The platform supports multi-tier event and conference registration with configurable attendee categories, pricing, capacity management, and participant tracking.

Integrated Payment Management

Integrated Payment Management

We implemented secure payment integration with QuickBooks to streamline transaction processing, synchronize financial records, and simplify reconciliation.

Automated Email Communication

Automated Email Communication

By integrating Brevo, the CRM automatically sends personalized emails for registrations, renewals, reminders, confirmations, and important member updates, reducing manual communication efforts.

Centralized Dashboard & Reporting

Centralized Dashboard & Reporting

A unified dashboard provides complete visibility into memberships, events, payments, registrations, and operational activities, enabling faster decision-making and improved administrative control.

Key Features

Contact Management

Easily manage all your contacts and companies. Keep track of lists, add new contacts, and organize organizational relationships efficiently.

Membership Management

Handle member onboarding, maintain membership lists, process applicants, and get alerts for membership expiry.

Finance & Payment Handling

Create and manage invoices, track payments, and get insights into total collections with growth analytics.

Real-Time Analytics Dashboard

Get a quick overview of vital metrics such as total payment collected, new contacts added, number of active and new members, and their growth rates.

Recent Activity Tracking

View the latest members and companies added to stay updated on organizational growth.

Notifications & Alerts

Receive timely alerts and notifications for important actions and deadlines.

Customizable Email Templates

Streamline communication with ready-to-use, customizable email templates for efficient outreach.

Modern UI & Dark Mode

Enjoy a professional and intuitive user experience with a modern interface and dark mode option for enhanced usability.

nelc-feature

Technology Stack used for NELC CRM

React JS

React JS

Next JS

Next JS

Node JS

Node JS

Nest JS

Nest JS

PostgreSQL

PostgreSQL

Quick Book

Quick Book

Brevo

Brevo

Result & Impact

The outcomes we achieved and the value delivered to our client.

1 Unified Platform

1 Unified Platform

Manage memberships, events, payments, and communications from a single dashboard.

5+ Business Workflows Automated

5+ Business Workflows Automated

Automated renewals, reminders, eligibility checks, payments, and email notifications.

Faster Member Experience

Faster Member Experience

Simplified renewals, registrations, and notifications through intelligent automation.

Conclusion

The NELC CRM is a production-ready, custom-built platform designed to simplify membership and event management for a growing professional organization. It streamlines the entire membership lifecycle—from onboarding and renewals to eligibility tracking and expiration—while automating key workflows to reduce administrative effort.

The platform integrates seamlessly with QuickBooks for payment processing and invoicing, supports centralized member and company management with bulk data import, and automates personalized email communications. With real-time dashboards, activity tracking, and comprehensive reporting, the CRM provides a single source of truth that improves operational efficiency, enhances member experience, and supports scalable organizational growth.

nelc-conclusion

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